The 2nd International Poster Exhibition of Asian Urban Culture and the "Belt and Road" Digital Art Exhibition of China ASEAN Integration
Submit Deadline: 20 July 2025
Open call to global art and design professionals, teachers, students and enthusiasts. Free to Submit.
The Belt and Road Initiative is a transnational economic belt proposed and led by the Chinese government, including the "Silk Road Economic Belt" and the "21st Century Maritime Silk Road". It aims to connect countries and regions along the ancient Silk Road's land and sea routes, covering the Asian, European and African continents and nearby oceans, to promote mutual connectivity and common development in trade, investment, infrastructure, culture and other fields.
Southeast Asia is located at the convergence of the land and sea routes of the Belt and Road Initiative. ASEAN countries are the priority direction and important partners for jointly building the Belt and Road. China and ASEAN countries have signed cooperation documents for jointly building the Belt and Road and have promoted the alignment of the Belt and Road Initiative with the development plans of ASEAN countries.
In the wave of globalization, cities in ASEAN countries, as converges of diverse cultures, possess rich and unique cultural resources. Urban culture, humanistic art, etc. play an important role in urban development. Against the backdrop of the historical bond of the "Maritime Silk Road", this paper focuses on the integration and innovation of modern urban culture between China and ASEAN countries. Through the three dimensions of "Urban Dialogue", "Humanistic Inheritance" and "Artistic Innovation", it showcases how the two cities safeguard traditions, collide inspirations and jointly create the future in the tide of globalization, creating a visual and intellectual feast that transcends national boundaries. This event, through the digital art exhibition, can showcase the cultural charm between China and ASEAN countries along the "Belt and Road Initiative" in Southeast Asia, promoting cultural exchanges and cooperation
Exhibition Organisation
Guiding Units：
The Organizing Committee of the China Creative Challenges Conntest
Digital Creative Professional Committee,Association of Fundamental Computing Education in Chinese Universities
Organizer:
Asia Design Week
Co-organizers：
Malaysian Graphic Design Association
Macao Poster Design Association
Design Asia Collective
Host Organizations:
East University of Heilongjiang; School of Humanities (Dalian), Lu Xun Academy of Fine Arts; School of Drama, Film and Media, Dalian Art College; Dalian University of Technology, School of Architecture & Fine Art; School of Art and Design, Hubei University of Technology; De Institute of Creative Arts and Design, UCSI University
Supporting Organizations:
Hong Kong Artists Association
Macao International Design Alliance
Asian Art and Design Association
All-Thailand Chinese Students and Scholars Association
Beijing Design Society
Heilongjiang Art and Design Association
Jilin Art and Design Association
Shandong Industrial Design Association
Hubei Cultural and Creative Industries Association
Hainan Art and Design Association
China Korean Ides Design Association
Hebei Art Education Society
Dalian Graphic Design Association
National Image Research Center (NIRC), Shenzhen University
D & A Lab, China Academy of Art
Institute of Visual Design and Education, Capital Normal University
Zimoreclub
Public Welfare Support Unit：
Dragon Design Foundation
Academic Support Unit：
Design Committee of China Packaging Federation
Major Media Support：
China: CCTV.com, Toutiao, Tencent News, Sohu, NetEase Baowang
Malaysia: Guang Ming Daily, Sin Chew Daily, China Press
Thailand: Thai Net Media, Thai Eye, Thai Star Siam
Academic Journal Support:
Art and Design《包装工程》
Packaging Engineering《湖南包装》
Hunan Packaging《美术大观》Art Panorama
《中国艺术设计年鉴》China Art and Design Yearbook
Universities and Institutions Participating in the Domestic and International Touring Exhibitions:
Chinese Universities：
East University of Heilongjiang; Luxun Academy of Fine Arts; China Academy of Art; Beijing Union University, Dalian Art College; Dalian University of Technology; Hubei University of Technologyy; Xi'an University of Posts & Telecommunications; Hebei University of Science and Technology; Hebei University; North China University of Science and Technology; Jilin Jianzhu University; Wuxi University; Dalian University; Shenyang Normal University; Mudanjiang Normal University; HeBei College of Science and Technology; Hebei Academy of Fine Arts; Jilin Animation Institute; Hebei Art & Design Academy; City University of Zhengzhou; Bayin Guoleng Vocational and Technical College (Continued to be updated...
Chinese Institutions:
Harbin Creative Design Center; Beijing Jiuwen Library; Beijing Tongniu Film and Television Town (Continued to be updated...
Overseas Universities:
UCSI University; Krirk University; Mahasarakham University (Continued to be updated...
Remark：
The above list includes universities and institutions tentatively participating in the domestic and international touring exhibitions. The actual exhibitions will be co-organized by the relevant faculties or departments of each institution. The list is subject to ongoing updates based on confirmed collaborations and is ultimately subject to the final announcement by the organizer.
Exhibition Organizing Member
Abroad：
Eakachat Joneurairatana：
Chair/Head of the Doctoral Program in Design Arts at Silpakorn University, Thailand; Professor and PhD Supervisor; Fellow (Academician) of the Royal Society of Thailand; Special Contributor Expert of the Ministry of Culture in 2023.
Kamarul Izam：
President of the Malaysian Graphic Design Association and Artistic Director of ZHOA.
Ke Yihan：
Expert and Ph.D Supervisor at the Faculty of Fine-Applied Arts and Cultural Science, Mahasarakham University, Thailand; Postdoctoral Co-supervisor at Luoyang Vocational College of Science and Technology (Henan Provincial Postdoctoral Innovation Practice Base); Visiting Professor at Hebei Academy of Fine Arts; Board Member of the Thai Fujian Chamber of Commerce; Member of America Psychology Association; Fellowship of Royal Society of Arts.
Lin Yuchin：
PhD from Newcastle University, UK; currently serving as Associate Dean of the International College, Senior Lecturer, and Dean of International College of The Arts at Krirk University, Thailand. Formerly worked at Macau Asia Satellite Television (MASTV) as anchor, producer, and Director of the International News Center, and produced special programs on the Belt and Road Initiative.
Melisa Wong Meng San：
Secretary-General of the Design Asia Collective and Secretary-General of the Malaysian Graphic Design Association.
Mohammad Umair Abd Rahim：
Curator of the Art Gallery and Asian Art Museum of the Universiti Malaya.
Siek Hwee Ling, Perline：
Associate Professor at UCSI University, Malaysia; Deputy Dean and Head of Design Research at the De Institute of Creative Arts and Design at UCSI University, Ph.D. Supervisor.
China:
Li Chen:
Professor at Lu Xun Academy of Fine Arts, Council member of the China Artists Association, Director of the China Artists Association's Comic Strip Art Committee, member of the National Major Theme Art Creation Art Committee, Vice chairman of the Liaoning Artists Association, judge of the 12th and 13th National Art Exhibitions, and judge of the National Youth Art Exhibition. Representative of the 11th National Congress of Literary and Art Circles, and chief illustration art advisor for the "Compulsory Education Textbooks of People's Education Press". Member of the Expert Review Committee of the National Art Museum of China.
Li Zhongyang:
Professor and PhD supervisor, Director of the Institute of Visual Design and Education at Capital Normal University; Distinguished Adjunct Dean of the School of Art and Design at Ningbo University of Finance & Economics; Member of the International Council of Design (ICO-D); Member of the American Institute of Graphic Arts (AIGA); Council Member of the Korean Society of Design Science (KSDS); Executive Director of the Beijing Design Society and Director of the Visual Design Committee; Vice President of the Creative China Design Alliance; Project Leader for the Beijing 2022 Winter Olympics Image and Landscape Design.
Liu Xiwei:
Professor and postgraduate supervisor at Beijing Institute of Graphic Communication, and a member of the Teaching Steering Committee for Design-related Majors of the Ministry of Education.
Ren Wendong:
Vice President of Dalian Polytechnic University, Professor of the Second Grade, Doctor of Philosophy, and Doctoral Supervisor. An expert enjoying the special government allowance of The State Council, a member of the Design Teaching Steering Committee of the Ministry of Education, and the vice president of the China Interior Decoration Association.
Tian Shaoxu:
Member of the Academic Committee of Shenzhen University and Director of the Institute of Digital Media and Visual Culture at Shenzhen University. Second-level professor and doctoral supervisor, Deputy Director of the Animation and Digital Media Teaching Steering Committee of the Ministry of Education.
Wang Xiong:
Dean of the School of Humanities(Dalian) at Lu Xun Academy of Fine Arts and Secretary of the Party Branch and Director of the Department，Director of the Lu Xun Academy of Fine Arts Art Museum, and Professor at Lu Xun Academy of Fine Arts.
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Wang Yifei:
Former dean of the School of Media and Animation at Lu Xun Academy of Fine Arts, member of the Academic Committee of Lu Xun Academy of Fine Arts, member of the Animation Art Committee of the China Artists Association, and member of the Teaching Steering Committee for Animation and Digital Media in Higher Education Institutions of the Ministry of Education.
Zeng Hui:
Member of the Professional Art Committee of the China Artists Association. He previously served as the Director of the Landscape Planning and Implementation Division of the Cultural Activities Department of the Beijing Organizing Committee for the Olympic Games and the Director of the Artwork Department of the National Centre for the Performing Arts. He was awarded the Gold Medal of the 2016 China Design Contribution Award and is proposed to be appointed as the supervisor of the Beijing Design Society.
Zhang Qi:
Dean of the School of Art (Beijing Intangible Cultural Heritage College) at Beijing Union University, Second-Class Professor, Doctoral Supervisor, Director of the Intangible Cultural Heritage Committee of the China Arts and Crafts Society, Deputy Director of the National Vocational Education Steering Committee for Ethnic Arts and Crafts, Director of the Brand Design Research Center of the Beijing Time-honored Brand Association, and Editor-in-Chief of the Beijing Intangible Cultural Heritage Protection and Development Report.
Directors of the Poster Exhibition Organizing Committee：
谢清风、王雄、张建设
Xie Qingfeng, Wang Xiong, Zhang Jianshe
Members of the Poster Organizing Committee：
China:
Bao Yu, Cao Ruping, GongYan, Hou Wenjie, Huang He, Huang Jun, Huang Liang, Huo Kai, He Zhong, Jin Yaqing, LAN Chao, Li Zhiming, Liu Ben, Liu Jiani, Lu Puji, Ma Jun, Qi Jingning, Shi Qixin, Sun Lizhu, Tang Lin, Tu Zhichu, Wang Jia, Wang Ke, Wang Weijun, Wu Yibo, Xu Kai, Xu Wei, Xu Wei, Yan Min, Yang Chao, Ye Youtian, Yu Yan, Zhan Kai, Zhang Aimin, Zhang Dongdong, Zhang Pengfei, Zhang Tong, Zhao Wen, Zhou Yubin, Zong Qiang
Abroad：
Melisa Wong Meng San, Augustine Wong, Kamarul Izam, Siek Hwee Ling, Perline, Lim Teng Ngiom，Muhamad RazifNasruddin, Muhamad Razif Nasruddin, Ke Yihan, Lin Yuchin
Chief Curators：
Miao Ping, Li Sheng, Zhang Jianshe, Liu Ting
Co-curators：
张耿、Melisa Wong Meng San、洪家樂、Siek Hwee Ling, Perline
Zhang Geng, Melisa Wong Meng San, Hong Ka Lok, Siek Hwee Ling, Perline
Co-curators of Universities and Institutions Participating in the Touring Exhibition:
郝琮、蒙晓华、刘锐、金雅庆、刘宝成、刘棠、李平、陈圆、苏明哲、展烨、宋立肖、周炜、Pakapong Wasrikong、饶鉴、Mohammad Umair Abd Rahim、Ke Yihan、聂圣轩、徐玮、左函硕、钟智慧、寇春雨、郭栋、闫实、赵建纲、王兴起、赵兴彪、李飞、轩丹阳、赵晓旭
Hao Cong, Meng Xiaohua, Liu Rui, Jin Yaqing, Liu Baocheng, Liu Tang, Li Ping, Chen Yuan, Su Mingzhe, Zhan Ye, Song Lixiao, Zhou Wei, Pakapong Wasrikong, Rao Jian, Mohammad Umair Abd Rahim, Ke Yihan, Nie Shengxuan, Xu wei，Zuo Hanshuo, Zhong Zhihui, Kou Chunyu, Guo Dong, Yan Shi, Zhao Jiangang, Wang Xingqi, Zhao Xingbiao, Li Fei, Xuan Danyang, Zhao Xiaoxu
Assistant Curators：
Lian Yong, Lv Sihaowei, Zhang Zhejun, Liu Juanyu, Zhou Menghui, Sun Yan, Ke Bailing, An Di, Shan Li, Huang Yuzhe, Luan Donglin, Zhu Meijing, Zhai Zhengyu
Exhibition Collaboration：
Xu Wei, Fan Shibin, Xiong Yaohui, Zhai Xiaohui, Zhang Dongdong, Chen Ying, Chen Jingnan
Visual Design：
Zhou Menghui, Miao Ping, Zhao An
Design Assistance:
Luan Donglin
Exhibition Translation：
Li Sheng, Miao Ping, Huang Yuzhe, Zhu Meijing
Carry Out Exhibitions Affairs：
Huang Yuzhe, Luan Donglin, Zhu Meijing, Zhai Zhengyu, Wei Ling, Zhang Xiaotong, Fu Shengshuo, Chen Zhihao, Ma Mengyao, Liu Xingyu, Li Jianing
Executive Directors：
Li Sheng, Miao Ping
Exhibition Themes
A. Urban culture and urban tourism culture of China & ASEAN Countries
The Eastern European Union consists of 10 member states, including Indonesia, Malaysia, the Philippines, Thailand, Singapore, Brunei, Cambodia, Laos, Myanmar and Vietnam.
Based on the history and culture, natural scenery, lifestyle, architecture and environment, culture and art, clothing, food, housing, transportation, tradition and customs of Chinese and ASEAN cities, China is limited to a fusion design with one ASEAN country.
Note: China is limited to integrated design with one ASEAN country.
B. Theme of China's "Belt and Road"
Highlight the core concept of China's "Belt and Road" initiative, and use "Belt and Road" as a link to integrate digital art creation with natural scenery, folk customs, historical stories and other elements of Southeast Asian countries along the "Belt and Road".
C. The 50th anniversary of the establishment of diplomatic relations between China and Thailand
The year 2025 marks the 50th anniversary of the establishment of diplomatic relations between China and Thailand. Create a poster based on the theme of the 50th anniversary of the establishment of diplomatic relations between China and Thailand.
D. Free theme
Free theme, no restrictions on theme
Competition Category
1. Graphic poster design category
2. Illustration or digital painting category
3. Digital art dynamic posters or digital art categories
4. AIGC poster or AIGC art
Call for Contributions Category
Target Participants:
Global art and design practitioners, teachers and students of professional colleges and universities, and enthusiasts.
Deadline：
[July 20, 2025]
Submission Requirements:
Electronic files should be submitted, with a limit of 3 pieces (sets) per category.
Requirements for Planar Classes：
The works need to be submitted in two formats:
One is that the work size is 100cm*70cm, in CMYK mode, in JPG format, and 300dpi (less than 20MB); The second one is A4 size, RGB mode, JPG format, 300dpi, vertical version (less than 5MB). File name: Name, Work Title, Category, Nationality and Region, for example: Zhang SAN, China-Asean A-1, Dalian, China
Dynamic Class Requirements：
There are no restrictions on flat motion, shooting motion, 3D motion, AI motion, etc. Digital innovation. Size: No limit. gif format files should not exceed 10mb, and mp4 format files should not exceed 200mb. File name: Name, Work Title, Category, Nationality and Region, for example: Zhang SAN, China-Asean A-3, Dalian, China
Submission Channels for Graphic Type Works:
(1) Themes A & B Submission address:
A. Urban culture and urban tourism culture of China & ASEAN Countries:
B. Theme of China's "Belt and Road Initiative" :
Please click on the following link or scan the QR code:
https://docs.qq.com/form/page/DUHRJaHVtUUFzZXBR#/fill
(2) Theme C Submission address:
C. The 50th anniversary of the establishment of diplomatic relations between China and Thailand
Please click on the following link :https://docs.qq.com/form/page/DUG9RTUVzQ0JmU1FR
(3) Theme D Submission address:
D. The theme of freedom
Please click on the following link or scan the QR code:https://docs.qq.com/form/page/DUEZERXNDc2J0ZGxJ
(4) Submission channels for all themed dynamic type works:
Please click on the following link or scan the QR code:https://docs.qq.com/form/page/DUFRjT1h5a1FaR2Vm
(5) For Special Invited Group, please send your contributions to the following email address:
Please name the email:
Invited _ Name _ Work name _ Theme _ Competition Category
(6) Email address for foreign authors:
Please name the email:
Country/Region _ Name _ Work name _ Theme _ Competition Category
Consultation method of the organizing committee:
Chinese contact phone number [Tel]：
+86-17739758287
+86-15652984333
Overseas[WhatsApp]:
+60-1116687852
Organizing committee email:
Review Method:
1. The judging panel is composed of domestic and foreign experts, and the list of judges will be announced before the review.
2. The review results will be announced on relevant media. Those who are not selected will not be notified separately.
Selection and Award
Preliminary Evaluation
1. Select 200 selected works/sets.
2. Select 100 outstanding works/sets.
Final Evaluation
Based on the initial review works, the final review will be conducted
Select 6 first prizes, 10 second prizes, 15 third prizes, 30 excellent prizes, and 50 shortlisted prizes for each of the professional group, teacher group, and student group. This event has a special invited group award.
(After the opening ceremony of China's first exhibition, awards will be presented, with medals and paper certificates for first, second, and third prizes, and electronic certificates for outstanding and shortlisted awards.)
Exhibition Statement
1. This exhibition is free of charge.
2. The right to use the exhibited works belongs to the organizing committee, and the author should be credited when using them.
3. The work must be original; otherwise, the exhibitor's qualification will be cancelled and the exhibitor will bear the consequences.
4. The right to interpret the rules belongs to the organizing unit.
5. The works should not involve ideological issues. If they do, the exhibitors shall bear the consequences.
Attachment: Commitment Letter (Download by clicking the link)
